Live Music Archive

The Internet has revolutionized the way we do business. You might start  an Web business for less than $100.00 and start earning a decent amount of income off of it. Because of this, there has been an explosion in the ‘ Internet Marketing‘ world. I do not contemplate myself an Internet marketer, but I have studied many of them and have learned some ‘out of the box’ techniques that you might effortlessly apply towards bands. Here are just a few of the many tips I might give you:

• Give 1st One way to get something from other is to give to them 1st. In music, one way to build a fan base is to performance at Clubs that do not charge a cover and invite people to come as your guest. You definately don’t want to performance a lot of Clubs for free, so you need to somehow communicate that you are doing this for your audiences in the absence of  saying it outright. You may say, “Hey guys, just to show you are appreciation, Flaming Onions would prefer to individual ly invite you to this special performance just for you! It’s totally free, so bring your companions and we’ll see you there!” They will come, because they believe that this is a gift from you and the will not want to miss out!

Still another way to give 1st is through our products. Giving away products has gotten a lot easier since the development of the Internet. Digital music is HUGE! Better yet, it expenses hardly anything to duplicate.

Have you thought about giving away one or two songs from your new album? What do you think would happen if you did, and left your fan’s favorites available only if they purchased it? 1st of all, they are going to love the fact that you gave them part of your album for free! It’s al most prefer a free trial that they get to keep. Because you were willing to do this for them, they’ll be more prefer ly to buy it from you. Give 1st, and they’ll give back to you!

• Cross-selling/Up-selling Have you ever gone to McDonalds, ordered a burger and received the question, “Would you like fries with that?” Have you ever ordered one of their value meals and received the question “Would you like to Super-Size that?” What you heard, while innocent enough, has been an amazing marketing idea that has been used by Online merchants all over the place !

It is a way to increase sales to the same customer (who has bought a product) by introducing other products in your product range. If customers buy a Flaming Onions compact disc, you can ask If they want to buy a Flaming Onions t-shirt as well.

Seems simple enough, but let’s think a little more out of the box. Let’s say the Flaming Onions’ CD  sells for $15 and brings in a profit of $10 per album. Let’s additionally assume that their tee shirts sell for $10 and bring in a profit of $6 per shirt.

What If the Flaming Onions Value Pack (consisting of 1 autographed CD, 1 t-shirt, and  the album emailed to them in MP3 format with bonus track for their iPod and a desktop background pic for their computer ) sells for $25? I am willing to bet that this approach sells more. The digital products, as I mentioned above, fee hardly anything to duplicate.

You profit would be the same, but I guarantee you would sell more!

• Email List This is might the the majority vital tool that is used by Web companies. Internet Marketers swear by email lists and base a lot of, if not all, of their systems around them. The concept is simple, you provide a list for listeners to keep track of your performer and all they have to do is give you their Name and email address.

You now have a way to directly communicate to them, and better yet, they wanted it! You might  promote  upcoming shows and album releases. You might create contests and drawings for those that are signed up. You might give those who are signed up a special discount on merchandise. The possibilities are unending. One thing to remember is to only send them things they’d want to know. They signed up to hear more about you, so they do not want to receive any forwards stating that Assuming that they sign up for this offer, they might receive a free laptop, blah, blah, blah! Do not abuse your list. Take care of them. This is an elite group of individuals who wanted to be a part of your success, so treat them that way.